The Builder Marketing Podcast

Welcome to the Builder Marketing Podcast, your go-to source for home builder marketing excellence. Each week, we deliver inspiration, cutting-edge insights, and actionable strategies designed to help you stay sharp, reach today’s buyers, and generate more sales-ready leads. Join us for real-world conversations with industry leaders who share proven ideas and the tactics that actually work. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, Partner with Business Development Focus at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights. Key topics include home builder SEO and GEO, home builder AI, home builder websites, home builder digital assets, home builder digital marketing, and more!

Episode #197: Exploring the Build-to-Rent Market - Jim Jacobi

Dec 27, 2023

This week on The Home Builder Digital Marketing Podcast, Jim Jacobi of Parkland Communities and Parkland Residential joins Greg and Kevin to explore the build-to-rent market.

Episode #196: Crafting Quality Home Builder Photography - Chris Griggs

Dec 20, 2023

This week on The Home Builder Digital Marketing Podcast, Chris Griggs of LaRuche Photo joins Greg and Kevin to discuss how to craft quality home builder photography that elevates your brand and allows your homes to stand out in virtual environments.

Episode #195: Building an Authentic Home Builder Brand - Brent Niemuth

Dec 13, 2023

This week on The Home Builder Digital Marketing Podcast, Brent Niemuth of J.Schmid joins Greg and Kevin to discuss how home builders start building an authentic, well-defined brand story that resonates with customers and is recognized in the industry.

Episode #194: Educating New Construction Home Buyers - Arthur Chapin

Dec 6, 2023

This week on The Home Builder Digital Marketing Podcast, Arthur Chapin of Move, Inc., operator of realtor.com joins Greg and Kevin to discuss how home builders can better educate home buyers about new home construction.

Episode #193: Teaming Up Home Builders and Agents - Bill Gaul

Nov 29, 2023

This week on The Home Builder Digital Marketing Podcast, Bill Gaul of BuildersUpdate.com joins Greg and Kevin to discuss how home builders who team up with agents experience more visibility in the market and an increase in sales.