The Home Builder Digital Marketing Podcast

Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world.

Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights.

Episode #277: Consumer Research for Home Builders - Maureen Ladley

Jul 16, 2025

This week on The Home Builder Digital Marketing Podcast, Maureen Ladley of John Burns Research and Consulting joins Greg and Kevin to discuss how consumer research can guide home builders in making insightful, data-driven decisions.

Episode #276: Selling Life Improvement to Home Buyers - Ryan Taft

Jul 9, 2025

This week on The Home Builder Digital Marketing Podcast, Ryan Taft of Impact Eighty-Eight joins Greg and Kevin to discuss why home builder digital marketing and sales teams should focus more on improving home buyers’ lives and less on selling homes.

Episode #275: Optimizing Home Builder Email Marketing - Brian Barrett

Jul 2, 2025

This week on The Home Builder Digital Marketing Podcast, Brian Barrett of Oak Creek Trail joins Greg and Kevin to discuss how home builders can optimize their email marketing strategies to capture more quality leads.

Episode #274: Examining Home Builder Lead Response - Brian Kernohan

Jun 25, 2025

This week on The Home Builder Digital Marketing Podcast, Brian Kernohan of Lumin.ai joins Greg and Kevin to discuss what Lumin.ai’s Mystery Shopper Results show about home builders’ lead follow-up times and responses.

Episode #273: Improving Conversations with Home Buyers - Sebastian Jimenez

Jun 18, 2025

This week on The Home Builder Digital Marketing Podcast, Sebastian Jimenez of Rilla joins Greg and Kevin to discuss how sales managers can use AI to transcribe and analyze conversations between new home sales consultants and prospective home buyers and provide feedback that will improve dialogue and increase sales.