The Home Builder Digital Marketing Podcast

Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world.

Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights.

Episode #157: The Benefits of Understanding Analytics - Caroline Ashe

Mar 22, 2023

This week on The Home Builder Digital Marketing Podcast, Caroline Ashe of Ivey Homes joins Greg and Kevin to discuss how important understanding analytics is when evaluating the success of digital marketing campaigns.

Episode #155: 2023 International Builders' Show Recap - Greg Bray and Kevin Weitzel

Mar 8, 2023

This week on The Home Builder Digital Marketing Podcast, Greg and Kevin discuss some of the highlights of the 2023 NAHB International Builders' Show.

Episode #154: Understanding Today's New Home Buyer - Alisa Poncher

Mar 1, 2023

This week on The Home Builder Digital Marketing Podcast, Alisa Poncher of Strategic Business Specialists joins Greg and Kevin to discuss why home builders must understand the various demographics of today’s new home buyers.

Episode #153: Online Buying Behavior Research Study - Blue Tangerine

Feb 22, 2023

This week is a special episode of The Home Builder Digital Marketing Podcast where we share a recorded webinar Greg did with Susan Baier of Audience Audit. In this webinar, they discuss the proprietary attitudinal research study that Blue Tangerine conducted to understand better how home buyers interact with home...

Episode #148: How Sales Can Support Marketing - Keith McKinney

Jan 18, 2023

This week on The Home Builder Digital Marketing Podcast, Keith McKinney of New Home Star joins Greg and Kevin to discuss how sales teams can support home builder marketing processes.