The Builder Marketing Podcast

Welcome to the Builder Marketing Podcast, your go-to source for home builder marketing excellence. Each week, we deliver inspiration, cutting-edge insights, and actionable strategies designed to help you stay sharp, reach today’s buyers, and generate more sales-ready leads. Join us for real-world conversations with industry leaders who share proven ideas and the tactics that actually work. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, Partner with Business Development Focus at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights. Key topics include home builder SEO and GEO, home builder AI, home builder websites, home builder digital assets, home builder digital marketing, and more!

Episode #305: Cultivating a Customer-Focused Culture - Sean Bearden

Feb 4, 2026

This week on the Builder Marketing Podcast, Sean Bearden of Hayden Homes joins Greg and Kevin to discuss how home builders can cultivate a customer-focused culture that fosters strong relationships with home buyers.

https://www.buildermarketingpodcast.com/episodes/305-cultivating-a-customer-focused-culture-sean-bearden

Episode #302: Integrating Home Builder-Friendly AI - Zach Archer

Jan 14, 2026

This week on the Builder Marketing Podcast, Zach Archer of XACT AI joins Greg and Kevin to discuss how home builders can use AI to increase efficiency, reduce costs, improve quality, and boost customer experience.

Episode #298: Optimizing Builder Content for AI Search - Cabe Vinson

Dec 10, 2025

This week on The Home Builder Digital Marketing Podcast, Cabe Vinson of Blue Tangerine joins Greg and Kevin to discuss how home builders can optimize their online content to appear prominently in AI search results.

Episode #297: Mastering Home Builder Sales Strategies - Debora Trimpe

Dec 3, 2025

This week on The Home Builder Digital Marketing Podcast, Debora Trimpe of Prime Performance Strategies joins Greg and Kevin to discuss how home builder sales teams can master sales strategies through professional development and effective communication.

Episode #296: Paid Search Strategies for Home Builders - April Griffith

Nov 26, 2025

This week on The Home Builder Digital Marketing Podcast, April Griffith of GriffithX joins Greg and Kevin to discuss how home builders can move beyond basic ads and implement paid search strategies that will connect with prospective buyers and drive more qualified traffic to their websites.