The Home Builder Digital Marketing Podcast

Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world.

Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights.

Episode #254: Innovative Home Builder Digital Marketing - Melissa Cervin

Feb 5, 2025

This week on The Home Builder Digital Marketing Podcast, Melissa Cervin of Lombardo Homes joins Greg and Kevin to discuss how home builder digital marketers can use innovative tools to improve customer experience and increase sales.

Episode #253: Understanding Your Home Buyer Audience - John Peragine

Jan 29, 2025

This week on The Home Builder Digital Marketing Podcast, John Peragine of Audience Town joins Greg and Kevin to discuss how home builders can market more effectively by getting to know their audience through data analytics.

Episode #252: New Home Buyer Customer Experience Expectations - Josh Paul

Jan 22, 2025

This week on The Home Builder Digital Marketing Podcast, Josh Paul of Homebuilder Ops joins Greg and Kevin to discuss the 2024 New Home Buyer Customer Experience Expectations, a nationwide research study of buyers' residential construction sales and marketing preferences.

Episode #249: Establishing a Home Builder Name and Brand - Bill Sieversten

Jan 1, 2025

This week on The Home Builder Digital Marketing Podcast, Bill Sieversten of Milesbrand joins Greg and Kevin to discuss how home builders can establish an effective name and a brand that will help build trust and create an emotional connection with home buyers.

Episode #248: What Home Buyers Really Want - Rose Quint

Dec 18, 2024

This week on The Home Builder Digital Marketing Podcast, Rose Quint of the National Association of Home Builders joins Greg and Kevin to discuss the NAHB’s 2024 edition of What Home Buyers Really Want, a nationwide survey of recent and prospective home buyers.